{'It’s like they’ve erupted out of someone’s subconscious': how horror has taken over today's movie theaters.
The largest surprise the cinema world has experienced in 2025? The resurgence of horror as a leading genre at the UK box office.
As a genre, it has impressively surpassed past times with a 22% year-on-year increase for the UK and Ireland film earnings: £83.7 million in 2025, compared with £68.6 million last year.
“Previously, zero horror films made £10 million in the UK or Ireland. Currently, five have surpassed that mark,” comments a film industry analyst.
The big hits of the year – Weapons (£11.4 million), another hit film (£16.2 million), the latest Conjuring installment (£14.98m) and the sequel to a classic (£15.54m) – have all stayed in the multiplexes and in the public consciousness.
While much of the expert analysis highlights the singular brilliance of prominent auteurs, their achievements suggest something changing between audiences and the genre.
“Viewers often remark, ‘This is a must-see regardless of your genre preferences,’” explains a content buying lead.
“Such movies experiment with style and format to produce entirely fresh content, connecting with viewers on a new level.”
But outside of artistic merit, the steady demand of horror movies this year indicates they are giving cinemagoers something that’s much needed: emotional release.
“These days, movies echo the prevalent emotions of rage, anxiety, and polarization,” says a genre expert.
“The genre masterfully exploits common anxieties, magnifying them so that everyday stresses fade beside the cinematic horror,” explains a respected writer of classic monster stories.
Against a current events featuring geopolitical strife, enforcement actions, extremist rises, and ecological disasters, supernatural beings and undead creatures resonate a bit differently with viewers.
“I read somewhere that the success of vampire movies is linked to economically depressed times,” says an performer from a recent horror hit.
“The concept reflects how economic systems can drain vitality from individuals.”
Since the early days of cinema, social unrest has influenced the genre.
Scholars point to the rise of European artistic movements after the the Great War and the unstable environment of the early Weimar Republic, with features such as early expressionist works and Nosferatu: A Symphony of Horror.
Later occurred the Great Depression era and iconic horror characters.
“Consider the Dracula narrative: an outsider from the east brings a corrupting influence that permeates society and challenges its heroes,” explains a commentator.
“So it reflects a lot of anxieties around immigration.”
The specter of border issues inspired the just-premiered folk horror The Severed Sun.
The filmmaker clarifies: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Additionally, the notion that acquaintances might unexpectedly voice extreme views, leaving others shocked.”
Maybe, the present time of celebrated, politically engaged fright cinema began with a clever critique debuted a year after a contentious political era.
It introduced a recent surge of horror auteurs, including various prominent figures.
“That period was incredibly stimulating,” says a director whose movie about a deadly unborn child was one of the time's landmark films.
“I believe it initiated a trend toward eccentric, high-concept horror that aimed for artistic recognition.”
The director, currently developing another scary story, continues: “Over 10 years, audiences’ minds have been opening up to much more of that.”
Simultaneously, there has been a reconsideration of the underrated horror works.
In recent months, a independent theater opened in the capital, showing underground films such as The Greasy Strangler, The Fall of the House of Usher and the 1989 remake of Dr Caligari.
The re-appreciation of this “rough and rowdy” genre is, according to the venue creator, a clear response to the formulaic productions produced at the theaters.
“This responds to the sterile output from major studios. Today's cinema is safer and more repetitive. Many popular movies feel identical,” he explains.
“Conversely, [such movies] appear raw. As if they emerged straight from the artist's mind, untouched by studio control.”
Fright flicks continue to disrupt conventions.
“These movies uniquely blend vintage vibes with contemporary relevance,” observes an expert.
In addition to the revival of the deranged genius archetype – with multiple versions of a literary masterpiece upcoming – he forecasts we will see scary movies in the coming years responding to our modern concerns: about artificial intelligence control in the near future and “vampires living in the Trump tower”.
Meanwhile, a religious-themed scare film The Carpenter’s Son – which narrates the tale of Mary and Joseph’s struggles after the nativity, and includes celebrated stars as the sacred figures – is set for release soon, and will definitely cause a stir through the religious conservatives in the US.</